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Item #: SCP-2076

Object Class: Keter

Description: SCP-2076 is the defined designation for an infohazardous publicity campaign currently manifesting through folders, billboards and local radio and television transmissions in the state of Illinois. When compared to non-anomalous publicity efforts, SCP-2076 shows no visually perceptible signs of anomalous properties in its layout, design or distribution, and is laid out as a common low-budget marketing operation.

The content of instances of SCP-2076 will invariably consist of false or incomprehensible messages delivered through short sentences highlighted in vibrant colors and depicted by forms of imagery representing a part of the situation or statement described by the phrase. This combination will be perceived by sapient beings as a part of a common and credible advertisement asset solely distributed through means of communication and will be interpreted as legitimate by any affected instances.

Any sapient beings affected by an instance of SCP-2076 will show continuous interest in taking part in the activities described by the infohazard, while holding a constant need to permanently introduce the depicted situation to one's daily activities in an ordinary manner and while not being able to perceive any egregious peculiarities involving one's recent behavior.

scp-wiki.wikidot.com/scp-2076

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from SCP: The Foundation (FAWM 2021), released February 28, 2021

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Ned Greenough Syracuse, New York

I write songs about wizards and rivers that kill people. I hope you like keyboards!

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